{"id":30805,"date":"2023-01-17T15:02:58","date_gmt":"2023-01-17T15:02:58","guid":{"rendered":"https:\/\/bluelynxcareers.bg\/?p=30805"},"modified":"2023-01-17T15:03:46","modified_gmt":"2023-01-17T15:03:46","slug":"how-to-stand-out-on-linkedin-5-tips-from-a-talent-sourcer","status":"publish","type":"post","link":"https:\/\/bluelynxcareers.bg\/en\/how-to-stand-out-on-linkedin-5-tips-from-a-talent-sourcer\/","title":{"rendered":"How to stand out on LinkedIn: 5 tips from a Talent Sourcer"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Based on the latest research, over 80% of employers claim that employee referrals offer optimal candidate quality and are decidedly more cost-efficient. Still, according to a LinkedIn report, over 77% of recruiters scout and vet future employees on the platform. What is more,<\/span><a href=\"https:\/\/www.forbes.com\/sites\/robinryan\/2020\/09\/09\/95-of-recruiters-are-on-linkedin-looking-for-job-candidates-how-to-impress-them\/?sh=11b250d742ef\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\"> Forbes confirmed that 95%<\/span><\/a><span style=\"font-weight: 400;\"> of recruiters search LinkedIn for job candidates. Whether recruiting management or C-level applicants from anywhere in the world, it is easier to do it with LinkedIn.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With over 849.6 million members in 2022, the platform is built entirely to recruiters\u2019 advantage and is often chosen for its sizeable user base. It has become the backbone of recruitment marketing today, as it makes sourcing the right candidates a breeze when used correctly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Back in the day, it was optional to have an active LinkedIn account. The most common practice by businesses was face-to-face interviews. But today In 2023, those numbers have been steadily increasing. Times change, and we need to keep up, especially with the post-pandemic new normal.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For businesses that are looking to keep up with the fast-changing labour markets and streamline recruitment processes, the value of a well-kept LinkedIn account is indisputable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are wondering what you can do to make your LinkedIn profile stand out, know that you\u2019re in the right place.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are 5 invaluable tips on how you can spruce up your LinkedIn profile and wow recruiters at first glance!<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Add keywords to your profile<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"wp-image-30806 aligncenter\" src=\"https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/2-300x300.png\" alt=\"Tip 1: Add keywords to your LinkedIn profile\" width=\"650\" height=\"650\" srcset=\"https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/2-300x300.png 300w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/2-1024x1024.png 1024w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/2-150x150.png 150w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/2-768x768.png 768w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/2.png 1080w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Include relevant keywords in your summary and other sections of <\/span><a href=\"https:\/\/bluelynx.com\/linkedin-tips\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">your LinkedIn profile<\/span><\/a><span style=\"font-weight: 400;\">. They are a powerful marketing tool that you can use to your advantage. Make sure that your profile is properly optimised for search to make the most of it and increase your chances of getting spotted. What is more, adding keywords to your profile helps sourcers find the necessary information they need fast and easily.<\/span><\/p>\n<h3><b>How do I optimise my profile?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">To select the right keywords for your account, firstly you should do a thorough search with the relevant titles and jobs. Browse job descriptions related to open positions in your field of expertise. Go for the skills and responsibilities that you come across most frequently and list them in your profile description text.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Why is it important to<\/span><b> use the right keywords<\/b><span style=\"font-weight: 400;\">?\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">When sourcers search for eligible candidates, they will use certain terms, and if you match them, you will fall onto their radar. Once you have them landed on your profile it\u2019s time to make the best impression.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re wondering where to start from or <\/span><a href=\"https:\/\/www.forbes.com\/sites\/robinryan\/2021\/01\/19\/17-linkedin-profile-writing-tips-to-make-you-standout\/?sh=41089ef026c8#:~:text=Your%20profile%20headline%20and%20job%20titles%20are%20weighted%20heavily%20in%20LinkedIn%E2%80%99s%20search%20algorithms.\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">which keywords make a difference<\/span><\/a><span style=\"font-weight: 400;\"> when it comes to attracting the talent-sourcing teams, here are a few pointers that may help you find the right structure:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Industry name<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Anyone who searches for employees with the same job title and responsibilities as you will likely use some of those common words and phrases in their search parameters. Creating a strong LinkedIn profile that uses those terms, you can make yourself more visible to recruiters and others with an interest in locating people in your field.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Career-specific terms<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Most industries have their inherent lingo. This is why it makes sense to include them as keywords in your profile. Whether they entirely portray your competence or just partially, it is vital to have them as a part of your description to ensure better visibility.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Experience-related vocabulary\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you want to ensure faster and more efficient discoverability, do some quick research on what kind of jargon is used to describe your position in the industry. Hence, if you\u2019re on the hunt for an entry-level job, it wouldn\u2019t make sense to include phrases like &#8220;leading a global cross-functional project team\u201d in your LinkedIn profile description.\u00a0\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consider your target audience<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Be mindful of your tone and the impression that you want to convey to your target audience. <\/span><b>Pro tip: <\/b><span style=\"font-weight: 400;\">You\u2019d want to have an informative yet impactful message. Emojis are a great way to add to that effect.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Have a professional profile picture<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\" wp-image-30808 aligncenter\" src=\"https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/3-300x300.png\" alt=\"Tip 2: Have a professional profile picture\" width=\"650\" height=\"650\" srcset=\"https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/3-300x300.png 300w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/3-1024x1024.png 1024w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/3-150x150.png 150w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/3-768x768.png 768w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/3.png 1080w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">You know you have only one chance to make a good impression, and your headline can say a lot about your personality. Appearance matters &#8211; a photo of yourself serves as an introduction to who you are, and creates a lasting impression, <\/span><a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC2811283\/#:~:text=Appearance%20matters%20because%20some%20facial,qualities%20can%20create%20an%20impression.\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">according to research<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Make sure you have in mind the industry that you are working in when looking for the best LinkedIn profile pictures. It doesn&#8217;t have to be the perfect suit and tie image as long as the area that you work in allows certain liberties.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A presentable-looking profile photo is an opportunity to show your audience (and most importantly, potential sourcers) that there is a genuine person behind your online identity. Moreover, <\/span><a href=\"https:\/\/www.linkedin.com\/business\/sales\/blog\/b2b-sales\/picture-perfect--make-a-great-first-impression-with-your-linkedi\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">according to statistics<\/span><\/a><span style=\"font-weight: 400;\">, LinkedIn users with photos benefit from greater engagement; they\u2019d get as many as 21 times more views on their profiles and 9 times as many connection requests.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Highlight your skills<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\" wp-image-30810 aligncenter\" src=\"https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/4-300x300.png\" alt=\"Tip 3: Highlight your skills\" width=\"650\" height=\"650\" srcset=\"https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/4-300x300.png 300w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/4-1024x1024.png 1024w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/4-150x150.png 150w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/4-768x768.png 768w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/4.png 1080w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Remember how we talked about keywords earlier? LinkedIn must categorise you as a professional in some manner, so the algorithm searches through your profile for mentions of particular keywords. The more often a term is used, the more LinkedIn believes you are an expert in that field.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What\u2019s more, your <\/span><a href=\"https:\/\/www.linkedin.com\/pulse\/why-you-should-add-your-skills-linkedin-emma-cox\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">skills are one of the top things<\/span><\/a><span style=\"font-weight: 400;\"> sourcers will look at.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just <\/span><a href=\"https:\/\/bluelynx.com\/is-my-cv-good-enough\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">like in your CV<\/span><\/a><span style=\"font-weight: 400;\">, how will they know what you are capable of if you don\u2019t put it out there?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your LinkedIn profile allows you to highlight your talents, abilities, and knowledge. It can help show off your abilities in a manner that a resume cannot.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Add any certificates you have<\/span><\/h2>\n<p><img decoding=\"async\" class=\" wp-image-30812 aligncenter\" src=\"https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/5-300x300.png\" alt=\"Tip 4: Add any certificates you have\" width=\"650\" height=\"650\" srcset=\"https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/5-300x300.png 300w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/5-1024x1024.png 1024w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/5-150x150.png 150w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/5-768x768.png 768w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/5.png 1080w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">These are the<\/span><a href=\"https:\/\/bluelynx.com\/how-graduates-can-impress-employers\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\"> valuable accomplishments<\/span><\/a><span style=\"font-weight: 400;\"> that will give you an advantage. Invest in learning something new or certify a skill you already have.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A well-written profile can highlight your qualifications in a given industry, and highlight any certificates, honours, or accreditations that you have received. And it can help identify any unique assignments or duties you have held at work, therefore helping recruiters assess how eligible you may be for a particular job.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ultimately, it helps people find your profile faster and will ensure that you find your next dream job in no time.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">What kind of skills to add to your profile?<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Skills that are trending for your industry (both soft and hard)\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Pro tip: Examine the job descriptions for the positions you are interested in to figure out the ones that are right for you.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Universal skills<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Think about what skills can you transfer from your previous job to the new one. Skills that are universal and can be applied to different fields (time management, giving\/receiving feedback, etc.) You can transfer these talents from one job to another, even if they are in completely different roles.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For instance, positions in sales can frequently be transferred from customer service. Communication skills can develop through de-escalation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pro tip: Try not to fall into overusing terms like &#8220;excellent communicator&#8221;; everyone is easily put off by cliches.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Don\u2019t forget the Open-to-work filter<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\" wp-image-30814 aligncenter\" src=\"https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/6-300x300.png\" alt=\"Tip 5: Use the open-to-work filter\" width=\"650\" height=\"650\" srcset=\"https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/6-300x300.png 300w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/6-1024x1024.png 1024w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/6-150x150.png 150w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/6-768x768.png 768w, https:\/\/bluelynxcareers.bg\/wp-content\/uploads\/2023\/01\/6.png 1080w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/pulse\/how-use-open-work-feature-linkedin-tammy-homegardner\/?trk=public_post\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">This tool <\/span><\/a><span style=\"font-weight: 400;\">helps you inform potential employers, recruiters, and others in your network that you&#8217;re looking for work. You do this by selecting either &#8220;share with recruiters exclusively&#8221; or &#8220;share with all LinkedIn members&#8221;.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That green banner is extremely useful and eye-catching. It lets sourcers know you are open to being contacted.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Is it good or bad to be open to work on LinkedIn?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Robert Hellmann, Career &amp; Executive Coach, recommends selecting \u201dShare with recruiters only\u201d <\/span><a href=\"https:\/\/www.forbes.com\/sites\/roberthellmann\/2020\/07\/20\/job-seekers-be-careful-using-linkedins-new-open-to-work-feature\/?sh=33ea16b61386\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">according to his article on Forbes<\/span><\/a><span style=\"font-weight: 400;\">. Based on his experience in training recruiters, he claims that they do use the open-to-work field in their talent searches on the platform.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">To sum it up<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">LinkedIn is a straightforward, yet powerful, and simple-to-use tool that can help you find your dream job. If you follow our 5 tips and examples of how to stand out on the platform, you will be easily noticed in a sea of applicants. It will help you advertise your knowledge and abilities, and demonstrate to potential new employers how you can help their businesses become more successful. Visitors should find your page visually appealing and find it simple to understand who you are and what you can actually accomplish for them professionally. Ultimately, these LinkedIn profile-building tips aim to give you a head start on creating a strong profile and ensure your long-term success.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Based on the latest research, over 80% of employers claim that employee referrals offer optimal candidate quality and are decidedly more cost-efficient. Still, according to a LinkedIn report, over 77% of recruiters scout and vet future employees on the platform. What is more, Forbes confirmed that 95% of recruiters search LinkedIn for job candidates. Whether&hellip;<\/p>\n","protected":false},"author":16,"featured_media":30821,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-30805","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/bluelynxcareers.bg\/en\/wp-json\/wp\/v2\/posts\/30805","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bluelynxcareers.bg\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bluelynxcareers.bg\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bluelynxcareers.bg\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/bluelynxcareers.bg\/en\/wp-json\/wp\/v2\/comments?post=30805"}],"version-history":[{"count":0,"href":"https:\/\/bluelynxcareers.bg\/en\/wp-json\/wp\/v2\/posts\/30805\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bluelynxcareers.bg\/en\/wp-json\/wp\/v2\/media\/30821"}],"wp:attachment":[{"href":"https:\/\/bluelynxcareers.bg\/en\/wp-json\/wp\/v2\/media?parent=30805"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bluelynxcareers.bg\/en\/wp-json\/wp\/v2\/categories?post=30805"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bluelynxcareers.bg\/en\/wp-json\/wp\/v2\/tags?post=30805"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}